Posts Tagged With "premium cotton"
Sunday, March 14, 2010
PUTTING A PREMIUM ON BASICS: How Supima, Majestic, and Bloomingdale’s collaborated on the Supima Col
By Greg Wang
NEW YORK — When the partners involved in a project can only shake their heads and wonder why they didn’t do this long ago, that means things are off to a good start.
A very good start.
“Everybody’s saying ‘why hasn’t […] Continue reading
Monday, June 15, 2009
UNIQLO AND SUPIMA: Great fashion, great value, great partnership
By Greg Wang
NEW YORK—After checking out the Uniqlo website and admiring its latest Stylebooks, we proudly noted how prominently Uniqlo displayed a picture of a snowy Supima cotton field.
A few clicks later, we […] Continue reading
Monday, February 16, 2009
MEET THE DESIGNER: Victor de Souza
By Greg Wang
NEW YORK—Last month, when it was time to decide whose entry would open the denim segment of the runway show in Supima’s second Competition for Emerging Designers, the show’s producers were unanimous: Victor de Souza’s dramatic strapless evening look with its tented, trained skirt made from thick, beige Kaihara […] Continue reading
Tuesday, February 10, 2009
SUPIMA’S SPECIAL EDITION: Magazine devoted to Design Competition
By Greg Wang
NEW YORK—When Supima started its Competition for Emerging Designers last year, its mission was to bring emerging fashion talent to attention of a broader public.
And Supima continues to put its money where its mouth is.
After its initial contest in 2008, Supima produced a lush, special edition magazine […] Continue reading
Sunday, January 18, 2009
SUPIMA IN THE NEWS: “Homebodies” in the NYT Style Section
By Greg Wang
NEW YORK —— In a “Pulse” column headlined “Homebodies” in today’s Style Section of the Sunday New York Times, Ellen Tien featured the most stylish options for luxurious lounging.

And naturally a Supima led the list of resources.
Here’s what she said:
“This […] Continue reading
Monday, September 17, 2007
SUPIMA IN THE NEWS: On the Oprah Winfrey Show
By Greg Wang

One of Oprah Winfrey’s secrets to living well?
Sweatpants and tops made from Supima.
On a recent airing of “The Oprah Winfrey Show” all about “Living Well,” Oprah raved about one of her new favorite things: A line of extra-silky sweatpants and […] Continue reading
Saturday, July 01, 2006
BRITISH VOGUE: The search for the perfect T-shirt . . . ends with Supima
By Greg Wang
LONDON — In this month’s issue of British Vogue, reporter Sarah Harris went on a hunt for the perfect T-shirt: A search that led her straight to Supima.
Here, in her witty, exhaustively documented first-person shopping story—which abounds with Supima licensees […] Continue reading
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