Posts Tagged With "luxury"
Tuesday, May 22, 2012
Lands’ End - Not Just Soft: Supima® Soft
By Marc Lewkowitz
Lands’ End, a Supima licensee since 1992 has a long history of using Supima cotton in a variety of products over the years. The new campaign “Not Just Soft: Supima® Soft” calls out to the consumer one of the distinct characteristics […] Continue reading
Tuesday, May 01, 2012
Agave Denim Expands Range of Supima® Products
By Marc Lewkowitz
Founded in 2002 in Santa Monica, California, and a Supima licensee for over seven years, Agave Denim founder and designer Jeff Shafer has consistently focused on crafting beautiful, inspired and authentic denim products.
The “West Coast Luxury” lifestyle brand promises […] Continue reading
Tuesday, April 27, 2010
Cotton Couture
By Marc Lewkowitz
California Country Magazine just published their May/June issue, and on the cover is a feature story entitled “Cotton Couture”.
The story paints a clear picture of how Supima cotton finds its way from the field to premium fashion in the collection from Agave.
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Tuesday, March 16, 2010
Brooks Brothers and Supima Rich Heritages - Press Release
By Marc Lewkowitz


FOR IMMEDIATE RELEASE:
BROOKS BROTHERS AND SUPIMA® COMBINE RICH HERITAGES
(New York, NY - March 16, 2010) – For nearly 20 years, Brooks Brothers has relied on Supima® as the fiber of choice […] Continue reading
Tuesday, February 23, 2010
The Supima Collection At Brooks Brothers
By Marc Lewkowitz
Brooks Brothers brings their Supima Cotton collection online

The recent highlighting of the Supima Cotton collection on the Brooks Brothers website along side their 2010 “Spring Look” collection serves to put a spotlight on the quality of the collection and the […] Continue reading
Friday, February 19, 2010
Episode 5 From The 2010 Supima Design Competition
By Marc Lewkowitz
The Supima Design Competition culminates in a star-studded evening at the New York Times Center. The designers have earned the opportunity to show their collections in front of an audience of New York City’s fashion elite. The judges make their final decision and supermodel Coco Rocha is on hand to […] Continue reading
Thursday, February 18, 2010
Episode 4 From The 2010 Supima Design Competition
By Marc Lewkowitz
Supima takes over the New York Times Center on the day of the runway show. The designers arrive with their final collections and begin to dress their models in preparation for the competition. But with the show scheduled to start within the hour, one of the designers still has not […] Continue reading
Wednesday, February 17, 2010
Episode 3 From The 2010 Supima Design Competition
By Marc Lewkowitz
Six finalists have been provided with Supima fabrics and charged with creating four original designs. Just a week before the runway show, the judges expect to see near finished collections. To their surprise some designers arrive unprepared.
Tuesday, February 16, 2010
Episode 2 From The 2010 Supima Design Competition
By Marc Lewkowitz
Supima assembles a panel of prestigious judges to review twelve hopeful fashion designers. Tensions run high as only six will make it to the finals and have the opportunity to show their designs in front of New York’s Fashion elite.
Monday, February 15, 2010
Supima Launches First of Five Web Episodes From 2010 Design Competition
By Marc Lewkowitz
Why a contest? Why a video series? Why now?
The Whole Thing Started because Supima had something to prove. After more than five decades of successfully supplying the world’s finest cotton to the world’s finest labels, Supima’s status as the “softest” and “strongest” was a given. The fashion world already […] Continue reading
Saturday, January 30, 2010
Supima’s 3rd Design Competition for Emerging Designers
By Marc Lewkowitz

Supima proudly hosted a fashion show of the third annual Design Competition for Emerging Designers on January 19, 2010. The fashion show was the culmination of the design competition which began on October 21, 2009 during an open casting call held at […] Continue reading
Friday, January 29, 2010
Supima’s 6th Edition of PREFAB
By Marc Lewkowitz
An all new venue hosted the 6th edition of PREFAB - Supima’s Premium Fabric show. The New York Times Center provided a bright and energizing environment to host the show with its natural wood floors and stimulating orange walls.
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