Posts Tagged With "cotton field"
Thursday, May 06, 2010
ONE FOR THE BOOKS: Supima stunt makes PR Week ‘Book of Lists’
By Greg Wang
NEW YORK—It’s gone, but it’s not forgotten.
The cotton field that sprang up overnight in downtown Manhattan—coinciding with the opening of Supima’s pop-up store in SoHo—went into PR Week’s Book of Lists as one of that year’s “10 PR Stunts That […] Continue reading
Thursday, March 27, 2008
SUPIMA IN THE NEWS: Elle.com
By CeCe Shelburne
NEW YORK — The Supima pop-up store, which opened here in SoHo on March 14, made the fashion news again when Elle.com ran a feature on the store, Supima’s surprise cotton field promotion, and the gorgeous magalog produced to promote the pop-up. […] Continue reading
Saturday, March 15, 2008
FIELD OF DREAMS: Supima plants its cotton in SoHo
By CeCe Shelburne
NEW YORK — It takes a lot to make a New Yorker look twice, but Supima pulled it off—with shock value to spare—when it “planted” a cotton field here overnight and turned a downtown parking lot into one of Manhattan’s most-photographed […] Continue reading
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