Luxury Cotton for Fashion and Home Textiles

Apparel | Thursday, August 05, 2010

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MARC ALLISON: A new look at ‘mom jeans’

By Nancy Boyd

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LOS ANGELES—“Mom jeans” have a certain connotation.

And it hasn’t always been positive.

At least until now.

Recently Marc Allison jeans got raves from the RockonMommies blog. (Which also pointed out that the jeans were featured on Desperate Housewives.)

Here’s some of what the blogger had to say:

One of the main reasons I started Rock On Mommies was because I did not want to be “That Mom”. You know, that mom who stopped thinking about fashion, stopped taking care of herself, cut her hair short because it was easier, and who wore the dreaded mom jeans! Finding a pair of jeans that are fashion forward yet fictional is a perfect compromise and I would be completely happy with just that. Marc Allison Jeans have taken it a step further!

To read the rest of the review, click here.

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