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Friday, June 04, 2010

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TAKING THE HIGH LINE: Announcing the Supima Cotton Field Challenge

By Greg Wang

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The idea?

Create an iconic space in New York this summer for Supima Cotton.

The Building Fashion Competition is an amazing opportunity for firms to showcase their skills in front of fashion tastemakers, press, and the public who visit the […] Continue reading


Friday, June 04, 2010

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LASTING MOMENTS: Meet the winner!

By CeCe Shelburne

PHOENIX—Here’s the May winner in Supima’s “Lasting Moments” contest.

The idea?

Brides (or grooms) share the “Lasting Moment” when they said yes.

And win some Supima for showing how they did it.

The […] Continue reading


Friday, May 21, 2010

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MEET THE WINNER: April’s ‘Lasting Moments’ Contest

By CeCe Shelburne

PHOENIX—Here’s the April winner in Supima’s ongoing “Lasting Moments” contest.

The idea?

Brides (or grooms) share the “Lasting Moment” when they said yes.

Then the video that receives the most votes wins some Supima.

[…] Continue reading

Friday, May 14, 2010

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TRADE SHOW REVAMP: Supima and Messe Frankfurt join forces

By Greg Wang

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PHOENIX—This July when New York’s market week rolls around, you’ll be seeing some star players on new teams.

July 13 through the 15, PREFAB will be moving to the Javits Center as part of Texworld USA.

The official announcement by […] Continue reading


Thursday, May 06, 2010

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ONE FOR THE BOOKS: Supima stunt makes PR Week ‘Book of Lists’

By Greg Wang

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NEW YORK—It’s gone, but it’s not forgotten.

The cotton field that sprang up overnight in downtown Manhattan—coinciding with the opening of Supima’s pop-up store in SoHo—went into PR Week’s Book of Lists as one of that year’s “10 PR Stunts That […] Continue reading


Sunday, April 04, 2010

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MEET THE WINNER: March’s ‘Lasting Moments’ Contest

By CeCe Shelburne

PHOENIX—Here’s the March winner in Supima’s ongoing “Lasting Moments” contest.

The idea?

Brides (or grooms) share the “Lasting Moment” when they said yes.

Then the video that receives the most votes wins some Supima.

[…] Continue reading

Wednesday, March 17, 2010

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LASTING MOMENTS: Meet the winner!

By CeCe Shelburne

PHOENIX—Want to be the next winner?

Go to Supima Lasting Moments and enter your own video for a chance to win the supreme collection of Supima home textiles.


Tuesday, March 16, 2010

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Brooks Brothers and Supima Rich Heritages - Press Release

By Marc Lewkowitz

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FOR IMMEDIATE RELEASE:


BROOKS BROTHERS AND SUPIMA® COMBINE RICH HERITAGES

(New York, NY - March 16, 2010) – For nearly 20 years, Brooks Brothers has relied on Supima® as the fiber of […] Continue reading


Saturday, February 27, 2010

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SUPIMA IN THE NEWS: Design Competition in The Philadelphia Inquirer

By Greg Wang

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PHILADELPHIA—Supima may have held all three finals of its Design Competition in New York but it’s definitely getting noticed elsewhere.

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Earlier this week, in a story titled “MIRROR, MIRROR: HOW PHILADELPHIA […] Continue reading


Friday, February 26, 2010

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Supima And Messe Frankfurt, Inc. Join Forces

By Marc Lewkowitz

Supima’s PREFAB being moved into Texworld USA.

When Supima first created the Premium Fabric show, called PREFAB, it was intended to provide an exclusive show for designers, and buyers for brands and retailers to be able to discover quality Supima fabrics in both wovens and knits.

PREFAB was successful in […] Continue reading


Friday, February 26, 2010

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Supima Launches Social Media Campaign

By Marc Lewkowitz

This month Supima launched the Supima Lasting Moments social media campaign on: www.supimalastingmoments.com.

This new initiative and campaign is focused on reaching out directly to the consumer and engaging them while rewarding them for their participation with the opportunity to win some Supima home textiles.

Supima is engaging the […] Continue reading


Friday, February 19, 2010

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Episode 5 From The 2010 Supima Design Competition

By Marc Lewkowitz

The Supima Design Competition culminates in a star-studded evening at the New York Times Center. The designers have earned the opportunity to show their collections in front of an audience of New York City’s fashion elite. The judges make their final decision and supermodel Coco Rocha is on hand to […] Continue reading


Thursday, February 18, 2010

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Episode 4 From The 2010 Supima Design Competition

By Marc Lewkowitz

Supima takes over the New York Times Center on the day of the runway show. The designers arrive with their final collections and begin to dress their models in preparation for the competition. But with the show scheduled to start within the hour, one of the designers still has not […] Continue reading


Wednesday, February 17, 2010

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Episode 3 From The 2010 Supima Design Competition

By Marc Lewkowitz

Six finalists have been provided with Supima fabrics and charged with creating four original designs.  Just a week before the runway show, the judges expect to see near finished collections.  To their surprise some designers arrive unprepared.

Continue reading

Tuesday, February 16, 2010

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Episode 2 From The 2010 Supima Design Competition

By Marc Lewkowitz

Supima assembles a panel of prestigious judges to review twelve hopeful fashion designers. Tensions run high as only six will make it to the finals and have the opportunity to show their designs in front of New York’s Fashion elite.

Continue reading

Supima Industry Newsletter - CORRECTION http://conta.cc/cY2A7M via @constantcontact
10:51 Jul 30