Press Coverage

Friday, March 26, 2010

SUPIMA IN THE NEWS: The California crop

By Greg Wang

SAN JOAQUIN VALLEY, Calif.—Here in California the extra-long staple (known as ELS) pima cotton that goes into Supima is big news.

So when demand for Supima skyrockets, that becomes big news too.

Here, in an exhaustively thorough study of California’s extra-long […] Continue reading

Wednesday, March 03, 2010

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SUPIMA IN THE NEWS: Brooks Brothers and WWD

By Greg Wang

NEW YORK—Almost everyone has heard that longtime Supima partner Brooks Brothers was founded with the motto “To make and deal only in merchandise of the finest body, to sell it at a fair profit and to deal with people who […] Continue reading

Saturday, February 27, 2010

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SUPIMA IN THE NEWS: Design Competition in The Philadelphia Inquirer

By Greg Wang

PHILADELPHIA—Supima may have held all three finals of its Design Competition in New York but it’s definitely getting noticed elsewhere.

Earlier this week, in a story titled “MIRROR, MIRROR: HOW PHILADELPHIA […] Continue reading

Friday, February 26, 2010

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Supima And Messe Frankfurt, Inc. Join Forces

By Marc Lewkowitz

Supima’s PREFAB being moved into Texworld USA.

When Supima first created the Premium Fabric show, called PREFAB, it was intended to provide an exclusive show for designers, and buyers for brands and retailers to be able to discover quality Supima fabrics in both wovens and knits.

PREFAB was successful in […] Continue reading

Monday, February 22, 2010

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SUCCESS WITH SUPIMA: Robin Tomas in the news

By CeCe Shelburne

NEW YORK—The Philippine fashion press can’t stop writing about hometown hero Robin Tomas.

Most recently, Christine Dychiao ran a lengthy Q&A with the winner of Supima’s recent competition to reinvent the men’s T-shirt. (Tomas’ winning design will be sold alongside […] Continue reading

Saturday, February 20, 2010

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SUPIMA IN THE NEWS: Contest in Home Textiles

By Greg Wang

NEW YORK—Supima’s new Lasting Moments contest, which kicked off earlier this month, is already getting noticed in the trade press.

In a post headlined SUPIMA CREATES BRIDAL SWEEPSTAKES, here’s what Home Textiles Today had to say:

Supima has launched […] Continue reading

Friday, February 19, 2010

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Episode 5 From The 2010 Supima Design Competition

By Marc Lewkowitz

The Supima Design Competition culminates in a star-studded evening at the New York Times Center. The designers have earned the opportunity to show their collections in front of an audience of New York City’s fashion elite. The judges make their final decision and supermodel Coco Rocha is on hand to […] Continue reading

Thursday, February 18, 2010

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Episode 4 From The 2010 Supima Design Competition

By Marc Lewkowitz

Supima takes over the New York Times Center on the day of the runway show. The designers arrive with their final collections and begin to dress their models in preparation for the competition. But with the show scheduled to start within the hour, one of the designers still has not […] Continue reading

Wednesday, February 17, 2010

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Episode 3 From The 2010 Supima Design Competition

By Marc Lewkowitz

Six finalists have been provided with Supima fabrics and charged with creating four original designs. Just a week before the runway show, the judges expect to see near finished collections. To their surprise some designers arrive unprepared.