Luxury Cotton for Fashion and Home Textiles

Home Textiles

Monday, May 09, 2016

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May Update from Supima’s VP

By Buxton Midyette

Over the years, Supima has worked diligently to develop diverse sources of demand for U.S. grown American Pima cotton. Buyers include top brands across major product categories from home fashion to apparel and include household names like Brooks Brothers and Ralph Lauren.

In this newsletter, we will focus on one […] Continue reading


Friday, February 20, 2015

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Lands’ End Luxury with Supima

By Marc Lewkowitz

Over 50 years ago, a small yachting supply company was started by an independent thinker by the name of Gary Comer.

Shop for Supima at Lands’ End

With a vision and appreciation for hardwork and long-lasting, well-made products, Mr. Comer soon found his way to building the foundation […] Continue reading


Thursday, December 19, 2013

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The Supima Story

By Marc Lewkowitz

THE SUPIMA STORY

Supima is excited to announce the first promotional video that provides a short two minute introduction to the world of Supima.

Supima licensees are invited to make use of this video in their own online promotional activities or at in store installations. To inquire more about gaining […] Continue reading


Thursday, April 05, 2012

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There is soft. And then there is Supima soft.

By Marc Lewkowitz

As Lands’ End says … “There is soft. And then there is Supima Soft.” Check out all the Supima products in the April 5th email blast:

Find out what Lands’ End thinks about Supima at: http://www.landsend.com/supima

Supima Sweaters: http://bit.ly/HEXMKa Supima Oxfords: http://bit.ly/HCbjWL Supima Towels: http://bit.ly/Hverpw

Continue reading


Wednesday, September 21, 2011

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SUPIMA IN THE NEWS: Fessler in Textile World

By Nancy Boyd

NEW YORK—The headline read “Onshore, On Time.”

The subject?

FesslerUSA, a longtime Supima licensee.

Writing in a recent issue of trade journal Textile World, here’s some of what associate editor Sarah Thomasson had to say:

“Made in the USA” is a mantra increasingly heard in the textile and […] Continue reading


Friday, July 15, 2011

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COME SEE US AT TEXWORLD USA!!

By Nancy Boyd

image NEW YORK—Texworld USA, the largest apparel sourcing event in North America, is coming back to the Javits Center next week.

And Supima will be there!

For its eleventh edition, show producer Messe Frankfurt will co-locate Texworld USA with the International […] Continue reading


Thursday, June 30, 2011

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SUPIMA IN THE NEWS: Premier in Home Textiles Today

By Nancy Boyd

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COIMBATORE, India—Home Textiles Today calls longtime Supima licensee Premier “one of India’s leading vertical textiles conglomerates.”

In a just-published profile of Premier, here are some of the other things they said:

State-of-the-art technology and a commitment to technical excellence enable […] Continue reading


Wednesday, June 15, 2011

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SUPIMA IN THE NEWS: In Style

By Nancy Boyd

image NEW YORK - The biggest cover line on the latest issue of In Style magazine?

What’s SEXY now!

And making the list?

Supima.

Especially since longtime Supima licensee Agave Denim is prominently featured on the magazine’s spread of jean […] Continue reading


Sunday, May 15, 2011

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SUPIMA IN THE NEWS: Textile World

By Nancy Boyd

image NEW YORK—The incorporation of PREFAB, the premium fabric and sourcing show sponsored by Supima, into Texworld USA, the Javits Center-based trade fair sponsored by Messe Frankfurt was the subject of Texworld USA: Sourcing Showcase in the just-published May/June edition of Textile […] Continue reading


Monday, January 10, 2011

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THE SCIENCE OF SUPIMA: Performance versus appearance

By Nancy Boyd

NEW YORK—Supima’s superiority in performance has been proven repeatedly—most recently in state-of-the-art wear-testing and exhaustive comparison studies conducted by the world-renowned textile technology expert Yehia Elmogahzy Ph.D., Professor of Fiber and Polymer Engineering at Auburn University, who substantiated Supima’s structural superiority—all the way down to the molecular level.

But […] Continue reading


Monday, December 20, 2010

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THE SCIENCE OF SUPIMA: Why you sleep better in sheets made from Supima

By Nancy Boyd

NEW YORK—Why do sheets from Supima feel so much more luxurious than sheets made from ordinary cotton?

Why do they seem softer?

Silkier?

Why do they keep those properties through repeated machines washings?

Consumers have been led to think it’s the thread count or the manufacturer’s machinery that makes one […] Continue reading


Monday, November 08, 2010

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SUPIMA IN THE NEWS: Brooks Brothers’ home furnishings

By Nancy Boyd

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NEW YORK—The debut collection of home furnishings from Brooks Brothers that we told you about last month is already starting to garner some press.

The latest? An article in trade […] Continue reading


Tuesday, November 02, 2010

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SLEEPING IN SUPIMA: Brooks Brothers debuts Supima home furnishings

By Nancy Boyd

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NEW YORK—The “Tie Stripe Silk Twill” pillows are made of the same English silk as their famous ties.

The bedding is made of the same Supima as their shirts.

And so is the lush ultra-plush terry bath collection, which uses […] Continue reading


Monday, August 30, 2010

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RAVE REVIEWS: Supima sheets

By Nancy Boyd

PHOENIX—Buying sheets?

Don’t bother with anything but Supima.

That’s the verdict on the imarketing site, which recently reviewed luxury home furnishings and found Supima to be the best.

Here’s some of what they said:

For example, when it comes to finding cotton fabrics that are both beautiful and practical, […] Continue reading


Sunday, August 08, 2010

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FROM THE ARCHIVES: Riding high with Supima

By Nancy Boyd

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PHOENIX—Did you know that, during the 1920s, Supima was sought out as a material for automobile tires?

It’s true.

Since no one had seen the likes of cotton so lightweight and strong, the Ohio-based Goodyear Tire and Rubber Company purchased several […] Continue reading