Celebrity Watch
Friday, July 10, 2009
MEN’S HEALTH COVER GUY: Covered in Supima
By CeCe Shelburne
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NEW YORK—The July cover of Men’s Health magazine, featuring actor Josh Duhamel in a long-sleeved Agave T-shirt made of Supima, is already generating quite some controversy on the web.
After all, Duhamel skyrocketed to fame by going shirtless on the soap “All […] Continue reading
Tuesday, May 19, 2009
SUPIMA ON BRAVO: Competition featured in new reality series
By CeCe Shelburne
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NEW YORK —— If you’ve tuned into the Bravo TV network lately you’ve probably noticed something familiar in the promos for their next reality series.
It’s the runway segment of Supima’s Competition for Emerging Designers playing in promotional loop for NYC […] Continue reading
Friday, April 03, 2009
SUPIMA IN THE NEWS: DIFFA’s Dining by Design
By Greg Wang

NEW YORK—The Supima installation caused quite a stir.
In its first-ever participation in “Dining by Design” the annual DIFFA fundraiser attended by the cognoscenti of the fashion, architecture, and interior design worlds, The New York Times /Supima-sponsored booth designed by SHoP Architects […] Continue reading
Thursday, January 08, 2009
SUPIMA ON THE RED CARPET: At the YMA Awards
By Greg Wang

NEW YORK—The industry was out in full force last night for YMA Scholarship Awards’ annual black-tie fundraiser.
And that meant that Supima was there too.

This year’s honorees included supermodel and cosmetics entrepreneur Iman […] Continue reading
Sunday, November 02, 2008
CELEBS IN SUPIMA: Madonna
By Greg Wang
LONDON—Say what you want about Madonna, but the woman knows style when she sees it.
Which is probably why she so often seems to be wearing Supima.
Here, as noted on a recent edition of
Wednesday, June 18, 2008
SUPIMA IN JAPAN: The makings of the world’s best towels
By CeCe Shelburne
TOKYO — Supima’s brand statement of comfort and quality needed no translation when the Osaka Towel Industries staged a trade event here at the Marunouchi Building earlier this year.
Celebrating the collaboration between Cotton USA and Senshu Quality Adherence (Senshu is the […] Continue reading
Sunday, November 04, 2007
From Supima to Stardom
By CeCe Shelburne

LOS ANGELES — Hey, wait isn’t that OUR guy?
If the guy starring in the new CBS series “Moonlight,” looks familiar, it’s because you’ve already seen him starring in Supima ads in The New York Times T Magazine.
His name is Alex […] Continue reading
Monday, September 17, 2007
SUPIMA IN THE NEWS: On the Oprah Winfrey Show
By Greg Wang

One of Oprah Winfrey’s secrets to living well?
Sweatpants and tops made from Supima.
On a recent airing of “The Oprah Winfrey Show” all about “Living Well,” Oprah raved about one of her new favorite things: A line of extra-silky sweatpants and […] Continue reading
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